Skip to product menu
close
  • Recent Launches
    Press Space or Enter to display list of options
EXPLORE ALL PRODUCTS

Recent Launches

New

Payroll software with automated tax payments and filing.

Try now
New

Robotic process automation software to automate high-volume, rule-based tasks.

Try for free
New

Low-code IoT platform and solutions for connected businesses.

Try now
New

Business formation service to launch and grow your businesses.

Try now
New

Privacy-friendly application analytics solution.

Try for free

Sales

 
CRM

Comprehensive CRM platform for customer-facing teams.

CRM
 
Bigin

Simple CRM for small businesses moving from spreadsheets.

Bigin
 
Forms

Build online forms for every business need.

Forms
 
SalesIQ

Live chat app to engage and convert website visitors.

SalesIQ
 
Bookings

Appointment scheduling app for consultations with customers.

Bookings
 
Sign

Digital signature app for businesses.

Sign
 
RouteIQ

Comprehensive sales map visualization and optimal route planning solution.

RouteIQ
 
Thrive

Complete loyalty and affiliate management platform.

Thrive
 
Voice

Cloud Contact Center Software for businesses.

Voice
 
Suites
CRM Plus

Unified platform to deliver top-notch customer experience.

CRM Plus

Marketing

 
Social

All-in-one social media management software.

Social
 
Campaigns

Create, send, and track targeted email campaigns that drive sales.

Campaigns
 
Forms

Build online forms for every business need.

Forms
 
Survey

Design surveys to reach and interact with your audience.

Survey
 
Sites

Online website builder with extensive customisation options.

Sites
 
PageSense

Website conversion optimization and personalisation platform.

PageSense
 
Backstage

End-to-end event management software.

Backstage
 
Webinar

Webinar platform for webcasting online webinars.

Webinar
 
Marketing Automation

All-in-one marketing automation software.

Marketing Automation
 
LandingPage

Smart landing page builder to increase conversion rates

LandingPage
 
Publish

Manage all your local business listings on a single platform.

Publish
 
SalesIQ

Live chat app to engage and convert website visitors.

SalesIQ
 
Sign

Digital signature app for businesses.

Sign
 
Thrive

Complete loyalty and affiliate management platform.

Thrive
 
Voice

Cloud Contact Center Software for businesses.

Voice
 
NEW
LeadChain

Sync, manage, and convert leads across channels seamlessly.

LeadChain
 
NEW
CommunitySpaces

Online community platform for individuals and businesses to grow their network and brand.

CommunitySpaces
 
Suites
Marketing Plus

Unified marketing platform for marketing teams.

Marketing Plus

Commerce

 
Commerce

eCommerce platform to manage and market your online store.

Commerce

Service

 
Desk

Helpdesk software to deliver great customer support.

Desk
 
Assist

Remote support and unattended remote access software.

Assist
 
Lens

Interactive remote assistance software with augmented reality.

Lens
 
FSM

End-to-end field service management platform for service businesses.

FSM
 
SalesIQ

Live chat app to engage and convert website visitors.

SalesIQ
 
Voice

Cloud Contact Center Software for businesses.

Voice
 
NEW
Solo

The all-in-one toolkit for solopreneurs.

Solo
 
Bookings

Appointment scheduling app for consultations with customers.

Bookings
 
Suites
Service Plus

Unified platform for customer service and support teams.

Service Plus

Finance

 
Books

Powerful accounting platform for growing businesses.

Books
 
FREE
Invoice

100% Free invoicing solution.

Invoice
 
Expense

Effortless expense reporting platform.

Expense
 
Inventory

Powerful stock management and inventory control software.

Inventory
 
Billing

End-to-end billing solution for your business.

Billing
 
Checkout

Collect payments online with custom branded pages.

Checkout
 
NEW
Payroll

Payroll software with automated tax payments and filing.

Payroll
 
NEW
Solo

The all-in-one toolkit for solopreneurs.

Solo
 
Practice

Practice management software for accounting firms.

Practice
 
Sign

Digital signature app for businesses.

Sign
 
Commerce

eCommerce platform to manage and market your online store.

Commerce
 
Suites
Finance Plus

All-in-one suite to manage your operations and finances.

Finance Plus

Email and Collaboration

 
Mail

Secure email service for teams of all sizes.

Mail
 
Meeting

Online meeting software for all your video conferencing & webinar needs.

Meeting
 
Writer

Word processor for focused writing and discussions.

Writer
 
Sheet

Spreadsheet software for collaborative teams.

Sheet
 
Show

Create, edit, and share slides with a sleek presentation app.

Show
 
Notebook

Beautiful home for all your notes.

Notebook
 
Cliq

Stay in touch with teams no matter where you are.

Cliq
 
Connect

Employee experience platform to communicate, engage, and build positive employee relations.

Connect
 
Bookings

Appointment scheduling app for consultations with customers.

Bookings
 
TeamInbox

Shared inboxes for teams.

TeamInbox
 
WorkDrive

Online file management for teams.

WorkDrive
 
Sign

Digital signature app for businesses.

Sign
 
Office Suite

Powerful collaborative work platform for teams.

Office Suite
 
Office Integrator

Built in document editors for web apps.

Office Integrator
 
ZeptoMail

Secure and reliable transactional email sending service.

ZeptoMail
 
Calendar

Online business calendar to manage events and schedule appointments.

Calendar
 
Learn

Knowledge and learning management platform.

Learn
 
Voice

Cloud Contact Center Software for businesses.

Voice
 
ToDo

Collaborative task management for individuals and teams.

ToDo
 
Tables

Work management tool to connect people, processes, and information.

Tables
 
FREE
PDF Editor

Collaborative online PDF editing tool.

PDF Editor
 
Suites
Workplace

Application suite built to improve team productivity and collaboration.

Workplace

Human Resources

 
People

Organize, automate, and simplify your HR processes.

People
 
Recruit

Intuitive recruiting platform built to provide hiring solutions.

Recruit
 
Expense

Effortless expense reporting platform.

Expense
 
Workerly

Manage temporary staffing with an employee scheduling solution.

Workerly
 
NEW
Payroll

Payroll software with automated tax payments and filing.

Payroll
 
Shifts

Employee scheduling and time tracking app.

Shifts
 
Sign

Digital signature app for businesses.

Sign
 
Suites
People Plus

Comprehensive HR platform for seamless employee experiences.

People Plus

Security and IT Management

 
Creator

Build custom apps to simplify business processes.

Creator
 
Directory

Workforce identity and access management solution for cloud businesses.

Directory
 
FREE
OneAuth

Secure multi-factor authenticator (MFA) for all your online accounts.

OneAuth
 
Vault

Online password manager for teams.

Vault
 
Catalyst

Pro-code platform to build and deploy your apps.

Catalyst
 
Toolkit

Complete resource for any admin-related lookup queries.

Toolkit
 
Lens

Interactive remote assistance software with augmented reality.

Lens
 
Assist

Remote support and unattended remote access software.

Assist
 
QEngine

Test automation software to build, manage, execute, and report testcases.

QEngine
 
NEW
RPA

Automate manual, tedious, and repetitive tasks easily.

RPA

BI and Analytics

 
Analytics

Modern self-service BI and analytics platform.

Analytics
 
Embedded BI

Embedded analytics and white label BI solutions, tailored for your needs.

Embedded BI
 
DataPrep

AI-powered data preparation service for your data-driven organization.

DataPrep
 
NEW
IoT

Harnessing IoT analytics for real-time operational intelligence.

IoT

Project Management

 
Projects

Manage, track, and collaborate on projects with teams.

Projects
 
Sprints

Planning and tracking tool for scrum teams.

Sprints
 
BugTracker

Automatic bug tracking software for managing bugs.

BugTracker
 
NEW
Solo

The all-in-one toolkit for solopreneurs.

Solo

Developer Platforms

 
Creator

Build custom apps to simplify business processes.

Creator
 
Flow

Automate business workflows by creating smart integrations.

Flow
 
Catalyst

Pro-code platform to build and deploy your apps.

Catalyst
 
Office Integrator

Built in document editors for web apps.

Office Integrator
 
ZeptoMail

Secure and reliable transactional email sending service.

ZeptoMail
 
QEngine

Test automation software to build, manage, execute, and report testcases.

QEngine
 
Tables

Work management tool to connect people, processes, and information.

Tables
 
NEW
RPA

Automate manual, tedious, and repetitive tasks easily.

RPA
 
NEW
Apptics

Application analytics for all apps.

Apptics
 
Embedded BI

Embedded analytics and white label BI solutions, tailored for your needs.

Embedded BI
 
NEW
IoT

Build, deploy, and scale IoT solutions for connected businesses.

IoT
 
DataPrep

AI-powered data preparation service for your data-driven organization.

DataPrep

IoT

 
NEW
IoT

Low-code IoT platform and solutions for connected businesses.

IoT

Search Result

 
CRM Plus

Unified platform to deliver top-notch customer experience.

Try now
CRM Plus
 
Service Plus

Unified platform for customer service and support teams.

Try now
Service Plus
 
Finance Plus

All-in-one suite to manage your operations and finances.

Try now
Finance Plus
 
People Plus

Comprehensive HR platform for seamless employee experiences.

Try now
People Plus
 
Workplace

Application suite built to improve team productivity and collaboration.

Try now
Workplace
 
Marketing Plus

Unified marketing platform for marketing teams.

Try now
Marketing Plus
 
All-in-one suite

Zoho One

The Operating System for Business

Run your entire business on Zoho with our unified cloud software, designed to help you break down silos between departments and increase organizational efficiency.

TRY ZOHO ONE
Zoho One
Zoho Marketplace

With over 2000 ready-to-use extensions across 40+ categories, connect your favorite business tools with the Zoho products you already use.

EXPLORE MARKETPLACE
Marketplace
Skip to main content

A definitive guide to workflow automation

left top banner left bottom banner right top banner right bottom banner
TOPICS ON THIS PAGE
  • What is workflow automation?
  • Why is workflow automation needed?
  • What are the features to look for in workflow automation software?
  • What are the benefits of workflow automation?
  • What does a general workflow automation process look like?
  • What are some examples of workflow automation?
  • What is workflow automation software?
  • How is workflow automation different from robotic process automation (RPA)?
  • How does low-code help in workflow automation?
  • FAQs on workflow automation

What is workflow automation?

Workflow automation is the process of automating a workflow, or series of tasks, within an organization. Workflow automation can be used to streamline any business process, including human resources, marketing, and customer service.

Note: What is a workflow?

A workflow is a process which is followed in order to complete a general or business task. The steps are typically sequenced and often recurring in nature.

What is workflow automation?

Why is workflow automation necessary?

Consumers today expect results faster, and automated workflows is the only way to deliver. By automating frequently occurring tasks, organizations can save time, effort, and money. By delivering quality work quickly and accurately, businesses gain an advantage over competitors relying on manual processes. This is why we should use workflow automation.

But workflow automation isn't a magic solution that'll change your business altogether. It's more of a catalyst to help you reduce your workload, invest time on things that matter, and save on costs-but only when applied to an already optimized system. Based on our experience, before automating workflows, there are a few steps to follow:

  • Identify repetitive manual tasks
  • Define your requirements clearly
  • Sketch a workflow of the processes that you'd like to automate
  • Choose workflow automation software that suits your needs
  • Train stakeholders on the software
  • Create workflows as simple or complex as you want
Why is workflow automation necessary?

Looking for workflow automation software for your organization?

EXPLORE NOW

What are the features to look for in workflow automation tools?

An ideal workflow automation tool should be easy to use, have excellent analytics features, and suit your business needs. We've compiled a list of 6 essential features you should look out for when making your choice:

Ease of use

Ease of use:

The software you choose for creating automated workflows must be simple to use by people of all technical levels. A tool with a drag-and-drop interface is ideally suited for this.

Role-based controls

Role-based controls:

While creating a workflow automation for an approval process, having access controls based on organizational hierarchy will help you better secure data.

Dashboards & reports

Dashboards & reports:

You should be able to visualize key performance indicators, and analyze business data with interactive charts, gauges, tables, and more, within a few clicks.

Seamless integrations

Seamless integrations:

Choose workflow automation tools that have prebuilt integrations with ERPs, payment gateways, third-party vendors, and authentication services.

Mobile support

Mobile support:

For in-the-field jobs, mobile support is crucial. Look for a workflow automation system that supports easy mobile access.

Extensibility

Extensibility:

In case you want to incorporate more functionalities to your automated workflows, the platform should provide options like APIs and custom functions, to make your process as customizable as possible.

Learn how to choose the right workflow automation software

What are the benefits of workflow automation?

Having a workflow automation process in place can immensely benefit your business:

Boosts productivity

Boosts productivity:

By automating redundant processes, employees can save time on menial tasks and focus on solving more complex problems.

Reduces manual errors

Reduces manual errors:

With automated processes, errors can be avoided, and even if they occur, the system will notify you of where the error is, so you can fix them quickly.

Increases transparency

Increases transparency:

By defining workflows for internal communication, every detail can be shared, tracked, and accessed across departments by every stakeholder in real time, providing complete visibility.

Enhances customer satisfaction

Enhances customer satisfaction:

Setting up workflow rules to automatically route support tickets based on priority helps resolve issues faster and provides a valuable experience for customers.

There is plenty of workflow automation software in the industry that provides the benefits we mentioned above, and much more. But how do you find the right workflow automation software?

While it depends on a lot of factors, like your business needs, your technical skills, resources, pricing, and more, there are a few things you shouldn't compromise on. We'll go into more details on the steps involved in a workflow automation process next.

What are the steps in a workflow automation process?

The 4 major steps that are involved in automating a workflow are:

01

Define the workflow:

The first step is to clearly define the workflow that needs to be automated. This involves understanding the various steps involved in the workflow, the order in which they need to be executed, and the data that needs to be passed between these steps.

Define the workflow process
02

Identify the software to automate workflows:

The next step is to identify the software that will be used to automate workflows. This may involve using existing applications or developing/purchasing new ones.

Identify the software applications to be used
03

Implement the workflow automation software:

Once the software to automate workflows has been identified, the next step is to embed it into your process. This software will be responsible to automate tasks and pass data between the various steps.

Implement the workflow automation software
04

Deploy the workflow automation software:

The final step is to deploy the workflow automation software. This may involve installing it on the server where the workflow process will be executed or making it available to users through a web-based interface.

Deploy the workflow automation software

Looking for workflow automation software for your organization?

EXPLORE NOW

What is workflow automation software?

Workflow automation software could be one or more software that enables digitalizing tasks and processes at businesses. Most workflow automation software provide features such as drag-and-drop workflow creation, built-in task management, and integration with third-party applications. Other platforms may focus on providing a more user-friendly interface or offer more customizable options.

Read more about workflow automation software

How is workflow automation different from robotic process automation (RPA)?

Robotic process automation (RPA) is an innovative technology that also helps businesses. But what is its scope and when do you choose it over a workflow automation software? Here are three pointers to give you a better idea of when to choose which technology:

Workflow automation process Workflow automation is the process of automating the execution of business processes, typically involving the coordination of people, applications, and data. RPA is the use of software robots to automate repetitive, rule-based tasks typically performed by humans.

workflow automation macrosWorkflow automation often requires the use of specialized software to model and execute business processes. Robotic process automation can be performed using a range of tools, including off-the-shelf software, custom scripts, or even embedded macros.

workflow automation businessWorkflow automation can be used to automate a wide range of business processes, including marketing, order processing, human resources, and finance. RPA is typically used for more repetitive, rule-based tasks.

Read in-depth about workflow automation vs RPA

How does low-code help in workflow automation?

Low-code is a way of designing and developing applications that allows users with little to no programming knowledge to automate workflows with prebuilt code snippets or blocks and a drag-and-drop visual interface. A low-code approach to development means the technical resources required to build an application are minimal. The speed at which you can develop on low-code means you can plan your workflow automation journey in a more agile and cost-effective manner.

Why low-code? Low-code's intuitive development workflow enables businesses to adapt to market changes quickly, which in turn gives them an advantage over their competitors. Faster time to market, legacy system modernization, zero deployment, and high security are just a few of the many reasons why an increasing number of businesses are choosing low-code platforms for their business or workflow automation projects.

Looking for workflow automation software for your organization?

Explore now

Frequently asked questions (FAQs) about workflow automation

How is workflow automation different from workflow management?

Workflow automation and workflow management are concepts that are related to each other but have their own differentiating features. Workflow automation is defined as the use of software tools to streamline and automate repetitive tasks. The main intent behind this is to improve efficiency and reduce human errors associated with a workflow. It involves the implementation of rules and triggers to create an automated workflow.

Workflow management is a broader concept that involves designing, executing, monitoring and optimizing workflows. It deals with the coordination and oversight of all the tasks, activities, and resources involved in completing a specific process or project. Workflow management encompasses both manual and automated tasks, focusing on the overall orchestration and control of the workflow. Workflow management involves defining the workflow structure, specifying the sequence of tasks, assigning responsibilities, setting deadlines, and ensuring smooth collaboration between individuals and teams involved in the process. It also includes tracking the progress of work, managing exceptions or errors, making adjustments when necessary, and optimizing the workflow for better efficiency and productivity.

Can a workflow management tool be used for automating workflows too?

Even though workflow management tools are built to organize workflows, they can also help automate manual tasks to streamline and optimize most business processes. Workflow management systems can help with steps like workflow design, task management, data exchange, setting up approvals, and more.

What are the qualities of the best workflow automation software?

The best workflow automation software for your business will depend a lot on your use case. But ease of use, flexibility, integration capabilities, trigger and action-based automations, and collaboration are a few qualities that are good indicators when evaluating a workflow automation solution.

How are workflow automation and business process automation (BPA) different?

Workflow automation and business process automation are both approaches that ultimately aim to eliminate manual or repetitive tasks. However, there are some key differences between the two.

Workflow automation's scope of execution is limited to automating a specific task or process. For instance, you can create an automated workflow to manage your inventory process which sends automated notifications, adds new products, and raises procurement requests.

BPA's scope is wider than workflow automation. For example, business automation focuses on automating the whole supply chain process, including automatically managing the different business operations involved in the process. This can range from a comprehensive expense approval process to inventory management, and even to the document management involved in this process.

What are the different types of workflows?

There are various types of workflows based on the complexity and triggers. The most common types are:

  • Sequential workflows - A sequential workflow is one in which the tasks which need to be executed come one after the other. This means that the trigger for one task is the completion of the previous one.
  • Parallel workflows - These are workflows whose tasks are not essentially dependent on each other. Workflow tasks can be executed simultaneously and can be completed in any order.
  • Conditional workflows - The trigger for these workflows is a conditional logic which, when satisfied, leads to the flow of a set of automated tasks. The workflow can take different paths based on what condition is satisfied.
  • Approval workflows - Approval workflows involve the movement of a request or document to an individual or group for approval.
  • Human-centric workflows - This workflow involves a high degree of human intervention for execution. These are employed as a support system to streamline workflows that require a lot of human collaboration and communication.
  • System-centric workflows - System-centric workflows are used to automate interactions between applications. These are intended to assist with data transfer or integrations.
  • Event-driven workflows - When a workflow is triggered by an action or an event, they come under the event-driven workflow category.

What are the different types of automated workflows?

The 4 different types of automated workflows are:

  • Rule-based automation - When a task is automated based on a set of rules it's called rule-based automation. An example of this type of workflow automation is a vendor management workflow where vendors are added or removed from a preferred list based on certain performance criteria.
  • Robotic process automation (RPA) - RPA is a type of automation that is implemented in scenarios which involve a lot of repetitive tasks, like manual data entry or customer service interactions.
  • API-driven automation - When redundant tasks require interaction between two software applications, API-driven automation can be the best solution.
  • Workload automation (WLA) - A workload automation is used to automate batch processes like billing, payroll, and report generation.