Social Media Strategy Template

Build your brand identity with the social media strategy presentation template.

Effectively communicate your plan to achieve your social media goals with Show's social media strategy presentation template. With space for all the critical components of your presentation, this free, red and white template will capture your audience's attention from the first slide to the last.

25

Slides
Font scheme

Ubuntu

Dimension

960 X 540 pixels

Color scheme
Title slide

Title slide

Set the tone for your presentation with a suitable title and subtitle. Be sure to include the presenter information to build credibility with your audience.

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Table of contents

Give the audience a sense of what to expect from your presentation.

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Table of contents
Company overview

Company overview

Provide a brief description of your company. Convey your brand identity in its most basic form.

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Meet the team

Provide a brief description of what each relevant team member does for the company, so the audience understands the value they bring.

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Meet the team
Brand Identity

Brand Identity

Establish your brand's identity and voice. Maintaining a consistent brand voice across all of your social media postings and content is crucial.

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Values, mission, and vision

Give an overview of the organization's values, mission, and vision statement.

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Values, mission, and vision
Social media strategy

Social media strategy

Introduce your social media strategy and organize your points by platform.

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Content strategy

Outline your content strategy. Include a plan for frequency of posts and the type of content you'll create for each platform.

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Content strategy
Content style

Content style

Share your design and content style guidelines to ensure consistency across all social media platforms.

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Storyboard

Provide a visual outline of your marketing strategy and plans to engage the target audience.

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Storyboard
Target demographic

Target demographic

Describe the ideal customer for your brand. Categorize them according to location, demographics, behavior, and psychographic factors.

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Persona

Elaborate on your ideal customer's background, demographics, and any key identifying characteristics.

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Persona
Where are your people

Where are your people

Identify where your target demographic spends most of its time on social media.

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SMART goals

Convey what you and your team are hoping to achieve. Make your goals specific, measurable, attainable, relevant, and time-based.

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SMART goals
Online presence

Online presence

List all online profiles, official and unofficial, that represent your company.

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The competition

Identify your competitors and discuss how they compare to you.

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The competition
Performance by platform

Performance by platform

Break down your social media performance by platform.

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Social media breakdown

Talk about how you’ve divided your efforts among each platform. Explain why you’ve chosen to allocate resources in this way.

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Social media breakdown
Storytelling

Storytelling

Add a narrative or a personal anecdote to help the audience relate to and engage with the presentation.

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Eye contact improves engagement

Summarize the key points of the presentation. Use this slide to ensure your team is aligned and their feedback is acknowledged.

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Eye contact improves engagement
Data at a glance

Data at a glance

Provide visualizations of your data with charts and graphs to help the audience understand and interpret the numbers.

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Timeline

Give a brief overview of relevant milestones and events.

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Timeline
Next steps

Next steps

Outline the plans you have for the next campaign.

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Section divider

This slide can be used to give the audience a sense of what to expect in the next section of the presentation.

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Section divider
Contact

Contact

Add contact information for any further communication or feedback.

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