Leverage landing page analytics for marketing success

Landing page analytics is like using GPS for driving—it puts you on the fastest route to success. No matter how short your campaign or how small your business is, analytics can make your landing pages shine and succeed!

Create Your Landing Page
Leverage landing page analytics for marketing success
keep an eye on your key performance indicators keep an eye on your key performance indicators
Get the basics right

Keep an eye on your key performance indicators

Every interaction on your landing page is on record with our comprehensive analytics dashboard. Stay ahead of your competition by measuring key performance indicators (KPIs) such as visits, visitors, conversions, and conversion rate.

How well do you know your users?

Enhance customer profiling with deep analytics.

Every interaction on your landing page is on record with our comprehensive analytics dashboard. Stay ahead of your competition by measuring key performance indicators (KPIs) such as visits, visitors, conversions, and conversion rate.

Identify the visitor source

Identify the visitor source

Landing page marketing success lies in sending the right people to the right channels. Before making any changes, identify which medium is driving the most traffic to your landing page.

Prioritize location-specific targeting

Prioritize location-specific targeting

Tailoring your landing page for a global audience begins with understanding the locations from which your customers access it. Improve your landing page targeting strategy with reliable data.

Visitor devices matter too!

Visitor devices matter too!

Learning about visitors' device preferences—mobile, desktop, or tablet—can guide you in customizing their landing page experience.

Turn visitors into customers

Analyze and master landing page elements

An important part of analyzing your landing page is analyzing whether individual landing page elements are also working towards the landing page goal.

Optimized popups perform better

Optimized popups perform better

Landing page popups are super easy to build and configure. But are they effective in getting those precious leads or preventing users from bouncing away? Find out with our exclusive popup analytical reports.

Maximize form performance with analytics 

Maximize form performance with analytics 

Landing page form success = landing page success. Our comprehensive form analytics allow you to analyze user interactions and identify areas where leads may be slipping away without submitting.

Turn visitors into customers

Identify performance bottlenecks using behavior analytics

Uncertain about your CTA button's placement or how form position affects completion rate? Our heatmaps, scroll maps, and attention maps have all the answers you need.

Track interactions

Track interactions

Where on your landing page are users clicking or interacting the most? Learn where to place your CTA buttons with heatmaps.

Analyze scrolling behavior

Analyze scrolling behavior

Have a long landing page? Wondering who's scrolling till the end? Learn the scrolling behavior of your users with scroll maps.

Identify areas of attention

Identify areas of attention

Which areas of your landing pages are getting more focus from users? The answer lies in your landing page attention map!

Analyze while you optimize

Refine your landing page optimization strategies

A/B test your way to success  A/B test your way to success 

A/B test your way to success 

Landing page A/B testing can significantly help improve your conversions. But how do you quantify the results? Our A/B testing analytics can help you choose the winning variant and determine the effectiveness of the entire experiment.

Make personalization perfect

Make personalization perfect

Precisely learn how each personalization experience is performing in real time to make tweaks to your landing pages and audience strategy with personalization analytics.

Keep your data in one place

The comprehensive landing page analytics dashboard is here!

From lead details to conversions and revenue, the built-in analytics dashboard in Zoho LandingPage is equipped to cater to every statistic you need to make your landing page marketing successful.

Track landing page revenue zoho crm

Track landing page revenue

With Zoho CRM-integrated landing pages, tracking conversions that become customers and the revenue they generate is a breeze, all within your analytics dashboard.

Dive deep into post-click landing pages Dive deep into post-click landing pages

Dive deep into post-click landing pages

Tired of toggling between your Google Ads campaigns and landing pages? Access the detailed metrics for your campaigns linked with landing pages, such as keyword performance, cost-per-click, total spend, revenue, and customers.

Lead management made easy
Make every lead count

Lead management made easy

Centralize your lead management by integrating your landing page and pop-up lead data into a unified dashboard. Viewing all your leads in one place means you can streamline your workflow, ensure no lead is overlooked, and maximize your conversion potential.

Seeking search engine love?

Improve your organic reach with SEO Insights

Contrary to popular notion, landing pages aren't exclusive to PPC marketing. With our user-friendly SEO checklist, you can now boost the SEO ranking of your landing page and benefit from the organic traffic.

Improve your organic reach with SEO Insights