| Forever FreeGet StartedGet Started | StandardGet StartedGet Started | ProfessionalGet StartedGet Started | Pay-as-you-goGet StartedGet Started |
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Design |
Basic template layouts | Yes | Yes | Yes | Yes |
Pre-designed, responsive newsletter templates | Basic | Advanced | Advanced | Advanced |
Drag-and-drop template editor | Yes | Yes | Yes | Yes |
Template library | Yes | Yes | Yes | Yes |
Email attachments | - | - | Yes | Yes |
Email Marketing |
Unlimited emails | - | Yes | Yes | - |
Inbox preview (Litmus)Add-onPreview how your emails render across email clients and devices with the help of Litmus, a third-party, email-testing tool. | - | Yes | Yes | - |
Chain campaign | - | Yes | Yes | Yes |
Child campaign | - | Yes | Yes | Yes |
A/B testing Create two versions of your email campaign (content, subject line, or sender address), test it among two recipient groups, and have the winning version delivered to the rest. | - | Yes | Yes | Yes |
RSS campaigns Automatically share your website or blog updates to your audience via email campaigns. | - | - | Yes | - |
Marketing calendar | Yes | Yes | Yes | Yes |
Customizable header and footer | - | Yes | Yes | Yes |
Remove Zoho Campaigns logo in footer | - | Yes | Yes | Yes |
Reports and analytics | Yes | Yes | Yes | Yes |
Contact Management |
Segmentation of contactsWith basic segmentation, you can group contacts using standard fields such as name, email, phone number etc. On the other hand, you can segment contacts using fields like campaign interactions, e-commerce activities etc with advanced segmentation. Learn More. | - | Basic | Advanced | Basic |
Bulk segments Segment all your contacts based on fields like country, state, and more with just a button's click. | - | - | Yes | - |
Customizable signup forms | Yes | Yes | Yes | Yes |
Customizable pop-up forms | - | - | Yes | - |
Topics | Yes | Yes | Yes | Yes |
Contact scoring and tags | - | - | Yes | - |
Personalization |
Merge tags | Yes | Yes | Yes | Yes |
Dynamic content Create and deliver different versions of an email to different recipients by specifying criteria. | - | - | Yes | - |
Email polls | - | - | Yes | - |
Email Delivery and Deliverability |
Schedule email campaigns | - | Yes | Yes | Yes |
Recipient time zone sends | - | - | Yes | - |
Recipient optimal open time sends | - | - | Yes | - |
Send in batches | - | - | Yes | - |
Email authentication using SPF/Sender ID, Domain Key/DKIM | Yes | Yes | Yes | Yes |
Compliance check The last step before send, wherein we check if your email is in line with the prescribed standards of the ISPs (Inbox Service Providers). | Yes | Yes | Yes | Yes |
Dedicated IP address | - | Available on a yearly basis | Available on a yearly basis | - |
Email Marketing Automation |
Automated workflows Create workflows with a limited set of components using basic workflows, while set up workflows using 25+ components in advanced workflows. Learn More. | - | Basic | Advanced | - |
Built-in workflow templates | - | - | Yes | - |
Account and User Management |
Users | Up to 5 users | Up to 10 users | Up to 20 users | Up to 10 users |
Assign roles and privileges | Yes | Yes | Yes | Yes |
Custom user roles | - | Yes | Yes | - |
Campaign managerial approval | - | - | Yes | - |
Email-sending policy Define the number of emails that can be sent out from your organization at different recurring intervals. | - | - | Yes | - |
Workspaces Manage the teams and departments of your organization by creating different workspaces within Zoho Campaigns. | - | - | Yes | - |
Ecommerce Email Marketing A complete email marketing solution for online stores that are built using Shopify, WooCommerce, or Zoho Commerce. |
Pre-designed newsletter templates | - | Yes | Yes | - |
Pre-designed cart-abandonment reminder templates | - | - | Yes | - |
Contact, product, and coupon sync | - | Yes | Yes | - |
Profile- and shopping-history segments | - | - | Yes | - |
AI-based product recommendations | - | - | Yes | - |
Store's revenue vs. email-based revenue | - | Yes | Yes | - |
Automated purchase follow-ups | - | - | Yes | - |
Automated cart-abandonment follow-ups | - | - | Yes | - |
Cross-channel Marketing |
SMS marketing | - | Yes | Yes | - |
Help and support |
Telephonic support | Yes | Yes | Yes | Yes |
In-product chat support | Available till the end of 14-day free trial | Yes | Yes | Yes |
Email support | Yes | Yes | Yes | Yes |
Migration support | - | Yes | Yes | Yes |
Webhook |
Mailing-list-based notifications | - | - | Yes | - |
Sent-campaign notifications | - | - | Yes | - |
Developer API |
Campaign management | Yes | Yes | Yes | Yes |
List management | Yes | Yes | Yes | Yes |
Call back URLs | Yes | Yes | Yes | Yes |
INTEGRATIONS |
Zoho CRM | Yes | Yes | Yes | Yes |
Zoho Creator | Yes | Yes | Yes | Yes |
Zoho Survey | Yes | Yes | Yes | Yes |
Zoho Contacts | Yes | Yes | Yes | Yes |
Zoho Invoice | Yes | Yes | Yes | Yes |
Zoho Books | Yes | Yes | Yes | Yes |
Zoho Recruit | Yes | Yes | Yes | Yes |
Zoho Meeting | Yes | Yes | Yes | Yes |
Zoho Commerce | Yes | Yes | Yes | Yes |
Zoho Flow | Yes | Yes | Yes | Yes |
Zoho Desk | Yes | Yes | Yes | Yes |
Zoho Backstage | Yes | Yes | Yes | Yes |
Zoho Bigin | Yes | Yes | Yes | Yes |
SugarCRM | Yes | Yes | Yes | Yes |
Salesforce | Yes | Yes | Yes | Yes |
Tracking URLs with Google Analytics | Yes | Yes | Yes | Yes |
Eventbrite | Yes | Yes | Yes | Yes |
SurveyMonkey | Yes | Yes | Yes | Yes |
Shopify | Yes | Yes | Yes | Yes |
YouTube For video email campaigns | Yes | Yes | Yes | Yes |
Vimeo for video email campaigns | Yes | Yes | Yes | Yes |
Flickr Add images to the template gallery | Yes | Yes | Yes | Yes |
Google Photos Add images to the template gallery | Yes | Yes | Yes | Yes |
Gravatar | Yes | Yes | Yes | Yes |
PayPal | Yes | Yes | Yes | Yes |
Litmus | - | Yes | Yes | Yes |
Giphy | Yes | Yes | Yes | Yes |
Zapier | - | Yes | Yes | Yes |
GoToWebinar | Yes | Yes | Yes | Yes |
Evernote | Yes | Yes | Yes | Yes |
Dropbox | Yes | Yes | Yes | Yes |
OneDrive | Yes | Yes | Yes | Yes |
Box | Yes | Yes | Yes | Yes |
Wistia | Yes | Yes | Yes | Yes |
HubSpot | Yes | Yes | Yes | Yes |
MS Dynamics 365 | Yes | Yes | Yes | Yes |
Zendesk | Yes | Yes | Yes | Yes |
WooCommerce | - | Yes | Yes | Yes |