Powerful Embedded Analytics Platform in 2024

  • Embedded analytics platform is ideal for web startups, ISVs (Independent Software Vendors), marketing agencies, business consultants, solution developers etc. It provides analytics as part of your offering, under your own brand name.
  • Integrate a full-featured analytics platform seamlessly within your application.
  • Set up a stand-alone white label analytics portal in your own branded website, accessible through both web browsers and native mobile apps.
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Trusted by great brands

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17

Thousand Customers

3

Million Users

75

Million Reports

Why choose Zoho’s Embedded Analytics Software?

Focus on your core competency

Our embedded analytics platform can help you save time and resources. You don't have to build a BI module from scratch, so you can focus on developing your core products.

Gain a competitive edge

Our cutting-edge embedded BI platform serves you real-time actionable insights that help you stay a step ahead of the competition.

Accelerate time to market

As your reliable embedded analytics partner, we ensure the swift deployment of your solution.

Custom reports engagement
Custom reports edge
Custom reports accelerate

Embedded analytics tool tailored for you

We make embedding analytics easy for independent software vendors (ISVs), business consultants, and solution developers alike.

Embedded BI (Business Intelligence)1

Optimize your application workflow with our embedded BI tool. Integrate curated, interactive reports and dashboards that deliver critical insights for decision-making. Also, embed powerful analytics in websites using our powerful embedded business intelligence software.

Seamless integration 2

Integrate a full-featured analytics platform within your application using our single sign-on API or SAML authentication.

Self-service analytics portal 3

Set up a rebranded analytics portal or microsite, customizable with rich design elements and seamlessly accessible over the web, and with native mobile apps.

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Custom reports engagement   
Embedded Seamless Integration
Embedded Analytics Popup
Embedded Self-service BI
Jonathan Theodose
Jonathan Theodose Director, Theometrics Consulting

“Thanks to Zoho Analytics, we can combine all types of data to be able to manage them. Prior to the use of Zoho Analytics, we had worked with the main tools in the market, such as Qlik, IBM Cognos, and Business Objects. However, we realized that before knowing Zoho Analytics, we had never found a tool that was so easy to use.”

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Harsh Kohli
Harsh Kohli Founder, Peri CRM

“I took a detailed demo and I was sold on acquiring the embedded analytics solution right away because of two reasons: 1. A product company was talking to me like a service company, and 2. With my experience in fiddling with data, I was able to churn out amazing output on the very first day. ”

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Dan Craddock
Dan Craddock Co-founder, Catalyst

“We have been looking for two years, for a reporting tool that can sit on top of our replenishment system. Most of the stuff was built for really technical people. I decided to check if Zoho has something and found the brand-new Zoho Analytics. Within 15 minutes, we found the tool, imported the data and had everything looking the way we wanted. Also, they got us a private white-labeled solution ready within one month. That was unbelievable. ”

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Rated the best

Solutions / How-Tos

Benefits of using our best embedded analytics platform

Embedded analytics software integrate full-fledged analytics capabilities within other software platforms. This is proven to be immensely beneficial for organizations. Zoho Analytics with its power-packed features and capabilities, has established itself as a reliable embedded business analytics provider.

 

Security and Governance

Our time-tested and accredited enterprise-grade security features and governance framework ensures continuous data protection, management, and stewardship.

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Low TCO

Our total cost of BI and Analytics in terms of licensing, implementation, customization, training and support is the least among all our market peers.

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Customization and Branding

Zoho Analytics offers a plethora of customization options. It enables tailoring the embedded analytics components to blend in line with the branding and user interface of the host application, for a cohesive user experience.

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Industry Adaptability

Our AI-powered modern BI and analytics platform can handle a variety of use-cases at scale across multiple industries/sectors, thereby offering the flexibility for organizations to leverage analytics as they'd like to.

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Zoho Analytics in 2024 Gartner MQ

Zoho recognized for the 3rd consecutive year in the 2024 Gartner® Magic Quadrant™ for Analytics and Business Intelligence Platforms.

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The Future of reporting

BARC - The BI & Analytics Survey 24

91% of surveyed users recommend Zoho Analytics, and 79% of surveyed users are satisfied with Zoho Analytics.

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Dresner Advisory's Wisdom of Crowds® Business Intelligence Market Study

Zoho yet again rated as a Leader for both customer experience and vendor credibility by Dresner Advisory

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Overview of Embedded Analytics

What is embedded analytics?

  • Embedded analytics refers to the integration of full-fledged (or partial) analytics capabilities within other business applications, products or systems. It enables users with seamless access to insights, contextually within their business workflows.

What are embedded analytics platforms?

  • Embedded analytics platforms are robust software solutions that facilitates the embedding of analytics within business applications or workflows. These platforms enable seamless incorporation of end-to-end analytics and BI reporting capabilities. They also offer options for customization to tailor the embedded analytics experience in line with the look-and-feel of the host application/environment. Organizations which leverage embedded analytics benefit in numerous ways, notably with improved decision-making and enhanced business process efficiency.

Methodology of Embedded Analytics

  • Embedding analytics into applications involves a combination of methodologies/methods to integrate analytics capabilities into existing software. Some of the notable methods include:
    • API Integration: Utilize application programming interfaces (APIs) provided by the embedded analytics platform to seamlessly integrate analytics components into the host application.
    • Single Sign-On (SSO): Implement Single Sign-On mechanisms to ensure a unified and secure user experience. Users can access both the host application and the embedded analytics features seamlessly.
    • Cross-Platform Compatibility : Ensure that embedded analytics components are compatible with various platforms, devices, and screen sizes to provide a consistent experience for users.
    • Continuous Integration/Continuous Deployment (CI/CD): Use CI/CD pipelines to automate the deployment process, making it easier to release updates, improvements, and new analytics features seamlessly.

Why use Embedded BI Software?

  • Embedded Business Intelligence (BI) software offers numerous value-additions or benefits, making it a vital choice for organizations looking to step up their analytics game. Some of the notable advantages are:
    • Faster time-to-market
    • Increased revenue opportunities
    • Allows you to focus on your core business
    • Enhanced user experience
    • Improved user adoption
    • Adaptability across different industries

Who uses Embedded Business Intelligence (BI) software?

  • Embedded BI software is utilized by a diverse range of users across industries and functions. The primary users of embedded BI software include:
    • Software Application Developers who seamlessly integrate analytics features into their software applications/platforms.
    • Product Managers who enhance their product's features/capabilities, thereby improving their product's stickiness, differentiation, and ultimately value, to their end customers.
    • Business Analysts who use embedded BI tools to create insightful charts and dashboards within the context of business applications they work with. This enables them to make data-driven recommendations without switching context.
    • Executives and decision-makers who leverage embedded analytics platforms to access key performance indicators (KPIs) and other relevant business metrics in real-time to make informed, timely decisions that's non-negotiable for survival in today's competitive markets.

How to choose the right embedded analytics platform in 2024?

  • Choosing the right embedded analytics platform involves factoring a plethora of aspects like
    • Integration: Look for platforms that not only support the embedding of charts and visualizations but also go deeper by seamlessly integrating analytics into the core of your application
    • Scalability: Give priority to platforms that can scale up with your business needs
    • Security: Select a platform that is capable of working with your application’s security model
    • Augmentation: Look for machine learning & AI capabilities in areas that can increase the value of embedded analytics
    • Support: Look for providers who can offer engineering and integration support with respect to embedding essentials
  • Read our blog to know more details on each of these aspects.