Scale WhatsApp Marketing with Zoho Marketing Automation
Engaging in conversations with your audience got a lot more easier with WhatsApp Marketing. Now you can deliver personalised communication and connect with your favourite customers with highly responsive conversation templates.
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How we change the narrative of WhatsApp marketing?
Templates
Intuitive and pre-built templates for WhatsApp campaigns with in-app approval management
Reports
Get detailed analytics into user engagement and messaging statistics.
Schedule
Schedule WhatsApp campaigns at the most optimal times based on audience geography.
Boost brand experience
Boost engagement and skyrocket sales; turn conversations into conversions with WhatsApp.
Purchase alerts
Increase customer satisfaction and drive engagement through immediate post-purchase ecommerce message alerts that promote additional sales opportunities.
Dedicated analytics
Keep tabs on your audience's activity with a dedicated WhatsApp analytics dashboard.
Multi-faceted campaigns
Deliver campaigns for different purposes by registering multiple numbers based on your campaign requirements.
Personalization
Create campaigns personalized to individual preferences and behaviors with custom and smart filters that segment your leads.
Optimal performance
Identify errors, refine your messaging, and optimize campaign performance by leveraging previews and testing your campaigns before launch.
Do more with WhatsApp
Craft and schedule
Create compelling WhatsApp campaigns with embedding video, audio, and even images and schedule them for optimal delivery. Whether it is a birthday greeting, a timely promotion, or a reminder about an abandoned cart, deliver value to your audience at their fingertips.
Flexible profile switch
Enjoy the flexibility of choosing from multiple registered numbers when sending WhatsApp campaigns. Seamlessly switch between your WhatsApp numbers based on your campaign requirements. This versatility empowers you to personalize your outreach and engage with your audience.
Templates for every occasion
Build a library of reusable message templates for various situations, from welcomes to order confirmations. Preview and test your campaigns before publishing to ensure efficiency and refine them to enhance engagement.
Segmentation
One size doesn't fit all. Zoho Marketing Automation's powerful segmentation enables you to group your audience based on demographics, interests, purchase history, and engagement activities, such as opening messages or clicking links. Send targeted messages that resonate with your audience to yield higher engagement and conversion rates.
Live in-app notifications
Never miss a beat with in-app notifications that keep you updated on your campaigns. Monitor your WhatsApp campaigns in real time, make adjustments, and ensure your messages hit the mark every time.
User Insights
Acquire insights that you need to optimize your WhatsApp campaigns. Track opens, clicks, conversions, and more, with detailed reports that unveil what is working and what needs tweaking. Fine-tune your strategy, maximize ROI, and watch your WhatsApp marketing ascend.
Benefits that WhatsApp Marketing offers
- 2.78 billion active users
- 98% WhatsApp open-rate
- End-to-end encryption, ensuring security
- Streamlines customer service