Iterate and optimize your webpages through A/B testing and Split URL testing

Compare the performance of different webpages, layouts, elements or content side-byside to analyze user behavior, and uncover the winning variation that drives engagement and conversions.

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Iterate and optimize your webpages through A/B testing and Split URL testing

Key Features

  • Flexible traffic allocation and targeting options
  • Comprehensive conversion tracking capabilities
  • Statistical analysis to determine the significance of your test results
  • Real time reports and analysis
 

A/B Test

Create multiple variations of a webpage to measure the impact of different elements or content and find what resonates with your target audience.

 

Split URL test

Test multiple versions of your webpage hosted on different URLs and compare which URL structures or navigation layouts impact your conversions.

 

Experiment methods

PageSense offers two types of statistical methods, Bayesian and Frequentist to evaluate your A/B test and Split URL experiments.

 

Statistical significance

View statistical analysis to determine the significance of your A/B test results. It calculates metrics like conversion rates, confidence levels, and p-values to help you make data-driven decisions.

 

Variation specific Heatmap

Enable Heatmap within each test to find out how your visitors are interacting with each variation.

 

User-friendly interface

Set up A/B and Split URL tests without requiring technical expertise.

Conversion forecast

Follow the conversion rate trend each variation might take. Make decisions on the fly to suit market dynamics even before the test concludes.

Timely triggers
Intuitive visual editor

Intuitive visual editor

Make changes to headlines, images, buttons, colour, or any other element you want to A/B test through our built-in visual editor without deploying code.

Conversion tracking capabilities

Set up conversion goals such as form submissions, button clicks, purchases, or any other desired user actions. Use the calendar to choose a specific date to launch your experiment on.

Conversion tracking capabilities
Detailed reports and segmentation

Detailed reports and segmentation

Analyze the performance of different webpage variations and identify the most effective combinations of elements for achieving desired outcomes. View statistical analysis to determine the significance of the results. Filter reports to view the behaviors of a specific set of visitors using our preset segments or custom filter.

Flexible traffic allocation and user targeting

Specific audience segments for your A/B and Split URL tests to target users based on location, device type, traffic source, or custom variables. You can also control the percentage of traffic allocated to each variant.

Flexible traffic allocation and user targeting
Cross domain tracking

Cross domain tracking

Evaluate the performance of different variations and gain a comprehensive understanding of user interactions across multiple domains to facilitate a uniform testing experience throughout the user journey

Advanced URL targeting

You can choose from 7 different URL match types to include or exclude web pages from being tracked in a test experiment.

Advanced URL targeting
Cross domain tracking

PageSense’s Chrome extension

Create variations, launch A/B tests, set goals and track conversions on the dynamic elements of your testing website right from your Chrome browser instantly.